A big milestone for the team behind Cik Midah Sambal as we proudly celebrate making it to the Top 9 out of 200 participants in the prestigious Usahanita Digital 2.0 venture program!
Organised by Wanita Berdaya Selangor (WBS) in collaboration with Menteri Besar Incorporated (MBI), Yayasan Hijrah Selangor, Yayasan Peneraju, SIDEC and Appengage Sdn. Bhd this initiative empowers women entrepreneurs across Selangor to grow and scale digitally.
The Journey to the Finals
From humble beginnings in the kitchen to pitching in front of expert panels, the journey has been intense yet rewarding. It wasn't just about sambal it was about storytelling, strategy, and soul.
Over 200 women led brands joined this program and to be recognised in the Top 10 is truly an honour.
This achievement reflects not just the power of our product, but also the power of collaboration. We’re deeply thankful to our incredible support team from SPRii E-Commercen our dedicated facilitator and the empowering network built by WBS.
Together, we’ve proven that women led brands can be bold, tech-savvy and business ready.
Our Sincere Appreciation
We would like to extend our heartfelt thanks to YB Puan Anfaal binti Saari EXCO for Women Development and Social Welfare of Selangor and Puan Siti Faridah binti Abdul Samad CEO of Wanita Berdaya Selangor (WBS) for championing programs that uplift women entrepreneurs like us.
Not forgetting all the incredible mentors, passionate facilitators the sprii_commerce team, respected panel of judges and every individual who supported Cik Midah throughout this inspiring journey we are deeply grateful.
What's Next for Cik Midah?
This win gives us more confidence to scale. We’ll be expanding our “Goncang Rasa” campaign and launching new sambal variants soon. Most importantly we want to continue serving authentic Malaysian flavours, powered by digital innovation and a heart for community.
To the organisers, mentors, facilitators, and fellow finalists , thank you for the inspiration and to our beloved customers this win is for you.Alhamdulillah
Follow our journey on Instagram, Facebook & TikTok @CikMidahSambal more stories, recipes and spicy surprises coming your way!